Google's Green Midget Café
Content on the internet is growing exponentially and the vast majority of this content is spam. This is created by unscrupulous companies that know how to manipulate Google’s page-ranking systems to get their websites listed at the top of your search results. When you visit these sites, they take you to the websites of other companies that want to sell you their goods. (The spammers get paid for every click.) This is what blogger Paul Kedrosky found when trying to buy a dishwasher. He concluded that the “the entire web is spam when it comes to major appliance reviews." Unfortunately, it is not just appliance reviews that are the problem. Almost any popular search term will take you into seedy neighborhoods. We are fighting a losing battle for the web and need alternative ways of finding the information that we need.
http://techcrunch.com/2011/01/01/why-we-desperately-need-a-new-and-better-google-2/
In 2010, our mailboxes suddenly started overflowing with complaints from users that they were doing perfectly reasonable Google searches, and ending up on scraper sites that mirrored Stack Overflow content with added advertisements. Even worse, in some cases, the original Stack Overflow question was nowhere to be found in the search results. I was disturbed. If these dime-store scrapers were doing so well and generating so much traffic on the back of our content – how was the rest of the web faring? My enduring faith in the gravitational constant of Google had been shaken. Shaken to the very core. I had doubts that we were seeing serious cracks in the algorithmic search foundations of Google. I cannot help noticing that we are not the only site to have serious problems with Google search results in the last few months. In fact, the drum beat of deteriorating Google search quality has been practically deafening of late: Google, the once essential tool, is somehow losing its edge. The spammers, scrapers, and SEO'ed-to-the-hilt content farms are winning.
http://www.codinghorror.com/blog/2011/01/trouble-in-the-house-of-google.html
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China's Human-flesh Search Engines
Human-flesh search engines have become a Chinese phenomenon: they are a form of online vigilante justice in which internet users hunt down and punish people who have attracted their wrath. The goal is to get the targets of a search fired from their jobs, shamed in front of their neighbors, run out of town. It is crowd-sourced detective work, pursued online -- with offline results.
http://www.nytimes.com/2010/03/07/magazine/07Human-t.html?pagewanted=print
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